Many Japanese people associate jeans with Okayama… with good reason.
Okayama prefecture’s Kojima city is a haven for denim lovers.
Kojima is an area famed for its denim production and there’s a whole street dedicated to denim.
The pride themselves on their expert craftsmen and the denims selling point is often that it is washed in the shores of Okayama prefecture.
There are various companies working in the area, notably Momotaro Jeans, Japan Blue and Rampuya Aibatake.
To see the kinds of products available, check out the online store for Momotaro Jeans.
And if you want a full detailed history, travel info and further information, check out this blog post.