When you go into a cosmetics store looking for new make-up, how do you know which one is good?
The typical reading magazines and asking staff is one way to get recommendations.
But nothing compares to trying the makeup on your own skin to see if it really suits you.
Japan has you covered.
Most stores selling cosmetics – from drug stores like Tomods and Matsumoto-Kiyoshi to department stores with luxury brands – will have free cotton buds, cotton pads, make-up remover and mini-trash cans to throw away the used cotton.
It’s common to see people trying different things before buying.
Japan’s service for customers are always going above and beyond.